Marketing Minute: Progress Over Perfection Jan 13, 2021

Hi there,

Just a quick note for all heads of schools and marketing directors: progress over perfection! 

Why? Right now I'm seeing a lot of amazing ideas being floated around in schools, but there is sometimes a resistance to start that idea because it's going to take too many resources...

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How To Avoid Attrition NOW Jan 03, 2021

Hello there!

We've seen a lot of interesting things in independent schools the past few years. Some schools have an increase in interest, and others who took on new families are wondering if those families are going to stay. 

Regardless of where you're at, you want to avoid attrition, and...

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It's PLAN-uary! (Best Planners for 2021) Jan 01, 2021

Hey there,

Welcome to PLAN-uary!

Yep, we've made it to 2021 and it's already time to set your new's years resolutions and start planning ahead for the year to come.

What better way to do that than talking about my favorite planners?

So, we have the Full Focus Planner and the Panda...

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How To Practice Holistic & Strategic Marketing Dec 09, 2020

Hello today! 

I'm here today to define and discuss holistic and strategic marketing. I think there is a common misconception that marketing is all about websites, social media, email, etc. However, in the marketing world we are beginning to see marketing redefined as one holistic piece that...

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